MSRA Annual Conference 2018

September 19, 2018

The bottom of the pyramid (BoP) represents the biggest market opportunity in the world if companies can offer affordable products and services more efficiently. This means seeing the BoP consumers not as victims of poverty but as value driven consumers. BoP Consumers are not necessarily defined by money but by mindset as well. [read more]

MSRA 2018 GP Karting Grand Prix

July 21, 2018

Folks, yesterday we had the time of our lives taking part in an exhilarating, fast-paced Grand Prix that was filled with excitement and suspense. The MSRA 2018 GP Karting Grand Prix was also a great occasion to meet and socalise with our industry peers from other organisations involved in Marketing and Social Research. Enjoy the pics! [read more]

MSRA 2018 Conference Call for Research Papers

July 9, 2018

The bottom of the pyramid (BoP) represents the biggest market opportunity in the world if companies can offer affordable products and services more efficiently. This means seeing the BoP consumers not as victims of poverty but as value driven consumers. BoP Consumers are not necessarily defined by money but by mindset as well. [read more]

MSRA Workshop – June 2018

May 25, 2018

The MSRA Introduction to Market & Social Research course targets new comers in the research industry and is meant to help participants build a firm foundation and improve their capabilities within the research field.

Topics: Introduction to Research, Research Ethics, Research Methods & Processes, Quantitative Research, Qualitative Research. [read more]

It’s now 2018 and Desktop Linux is ready for prime time!

April 3, 2018

In regards to tech, I’m sure there comes a tipping point in many users lives when they’ve had enough of their desktop PC or laptop frustrating the living daylights out of them — due to updates that wreck their systems, viruses, poorly written bloated apps or everything just running slow on their hardware. [read more]

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