March 23, 2023

MRMW Africa, Nov 3-5, 2015 Cape Town

September 18, 2015
Join us to spark new ideas, test methodologies and identify the upcoming technologies that will shape market research in Africa for the years to come. In 2015, MRMW will provide you with the tools, knowledge and expertise to meet the modern user’s standards. [read more]

MSRA 2015 Conference

July 30, 2015
The African middle class has been over-hyped in recent years and is generating huge commercial and political opportunities, but is it a genuine phenomenon. In line with the conference theme we are specifically looking for presentation papers for this conference. [read more]

The Reality of the African Middle Class

July 30, 2015
Is there really a population in Africa that is able and willing to spend far and beyond meeting basic needs (food, shelter, clothing, education, healthcare…)? …What are the opportunities offered to the business community by the existence of the middle class? [read more]

MSRA 2014 Newsletters

January 20, 2015
MSRA 2014 Newsletter: Issue 29 (Jan and Feb), Issue 30 and Issue 31. Topics: Africans Response to Kenyan Parliament’s Motion to Withdraw from the ICC. The Impact of the Westgate Attack. “MR Apprentices” – Here They Come! [read more]