Articles – MSRA

International Market Research Day 2021

May 1, 2021

A fond greetings to the entire MSRA family along with our esteemed friends and colleagues who participate in the exciting and “inquisitive” field of Marketing & Social Research on a daily basis. Today, we want [read more]

More African data centres please!

November 20, 2020

Where is YOUR company data stored? This blog post warrants serious attention by all MSRA members and their colleagues since they intimately deal with the creation, processing and storage of vast amounts of data. First [read more]

Covid19 by Miroslava Chrienova at PixaBay.com

MSRA’s Position on Research During COVID 19 Pandemic

June 10, 2020

MSRA is cognizant and fully supports the measures put in place by governments and institutions to contain Covid-19. [read more]

MSRA Coronavirus Update & Response

March 19, 2020

MSRA hereby suspends commissioning of new projects requiring Face-to Face interviewing until 30th April 2020. In consideration of client needs and investments, research agencies are advised to conclude already running Face to Face projects by 31st March 2020. [read more]

MSRA Annual Conference 2019

October 24, 2019

This year, the Marketing & Social Research Association (MSRA) Kenya will showcase and highlight benefits and advantages of engaging in research. We aim to illuminate how different innovations in how research is done, have also brought about a difference to decision makers. [read more]

ESOMAR Congress 2019 in Edinburgh, Scotland

August 30, 2019

This is where creativity, innovation, and insights collide. ESOMAR Congress has been at the forefront of showcasing data, research, and insight innovation for over 70 years, and 2019 is no exception. 1200+ attendees. 3600+ online livestream viewers. 80+ speakers. 70+ countries. 1 event. 1 goal – to highlight IMPACT. Your impact. [read more]

MSRA Basic Training Workshop - August 2019

MSRA Workshop – August 2019

August 1, 2019

The MSRA Introduction to Market & Social Research course targets new comers in the research industry and is meant to help participants build a firm foundation and improve their capabilities within the research field. Topics: Introduction to Research, Research Ethics, Research Methods & Processes, Quantitative Research, Qualitative Research. [read more]