Events Archives

Data Privacy Day 2023: Tips on Data Privacy.

January 28, 2023

Data privacy is an important issue in today’s digital world. With the ever-increasing amount of personal data being collected, stored, and shared online, it is more important than ever to ensure that your data remains [read more]

MSRA 2022 Conference

June 24, 2022

Conference Theme: BUSINESS AGILITY Why Business Agility? Until recently, the term “Agility” in business circles was tied to notions of radical innovation. However, in the wake of COVID-19, the term’s original meaning has been reclaimed. “Business [read more]

MSRA Annual Conference 2019 old Backup

October 25, 2019

This year, the Marketing & Social Research Association (MSRA) Kenya will showcase and highlight benefits and advantages of engaging in research. We aim to illuminate how different innovations in how research is done, have also brought about a difference to decision makers. [read more]

MSRA Annual Conference 2019

October 24, 2019

This year, the Marketing & Social Research Association (MSRA) Kenya will showcase and highlight benefits and advantages of engaging in research. We aim to illuminate how different innovations in how research is done, have also brought about a difference to decision makers. [read more]

Introduction to Market & Social Research

MSRA Workshop – July 2019

June 2, 2019

The MSRA Introduction to Market & Social Research course targets new comers in the research industry and is meant to help participants build a firm foundation and improve their capabilities within the research field. Topics: Introduction to Research, Research Ethics, Research Methods & Processes, Quantitative Research, Qualitative Research. [read more]

MSRA 2019 GP Karting Grand Prix Guidelines

February 19, 2019

MSRA invites you to the GP Karting Grand Prix event on 1st March 2019. MSRA is focused on bringing together research agencies and researchers through creative engagements such as trainings, workshops and fun activities. This tournament gives you a chance to do this as well as build and showcase your team spirit. [read more]

MSRA Annual Conference 2018

September 19, 2018

The bottom of the pyramid (BoP) represents the biggest market opportunity in the world if companies can offer affordable products and services more efficiently. This means seeing the BoP consumers not as victims of poverty but as value driven consumers. BoP Consumers are not necessarily defined by money but by mindset as well. [read more]