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Research Methods – Quantitative & Qualitative Approaches
Title Research Methods – Quantitative & Qualitative Approaches Authors Olive M. Mugenda (PhD) & Abel G. Mugenda (PhD) Overview of book The focus of this book focus is elaborating on the basic concepts of research. [read more] -
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Video – Chris Karumba MSRA Chair 2016
Published on YouTube - Nov 23, 2016A message from the Chairman of MSRA 2016. -
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Understanding the Shifting Consumer Priorities: The “Nganya” Culture